Millennials are currently the most lucrative market in the United States. At 80 million individuals, they make up one-fourth of the total population. If you’re not actively reaching them, you’re missing out. To give you a boost, here are our most recent insights on how to market your medical practice to millennials. Why Are Millennials […]
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First things first, congratulations on launching your new company! Second, against popular belief, you do not need to create an account for your new business on every social media platform that is available. Of course, if you want to promote your brand/business, social media is a great place to start. With over 70 percent of […]
Ali skillfully crafts messages for our clients’ social media pages to help them grow their audience. Learn more about Ali, her four-legged friend and discover what triggered her obsession with North Carolina.
There’s only one thing that remains constant about Facebook and that’s the fact they never stay the same for long. Facebook’s latest algorithm changes have transformed the way businesses utilize social media, and to get the best results for your company, you’ll want to adjust your marketing strategy accordingly. Read our top tips to remain relevant on Facebook.
Instagram is one of the most popular social media sites in the world. Its easy-to-share format has resulted in the number of users growing exponentially. In 2013, there were 100 million Instagram users. Now there are over 800 million. Time spent watching Instagram videos has also increased by more than 80 percent.
Since March 2017, Instagram has also doubled the number of paid advertisers to a whopping 2 million. Is this social network a good venue for your latest ad campaign? You bet! We’ve outlined several ways Instagram marketing can benefit your business.
Your Facebook fans may not see information about your business anymore. The social media giant’s algorithm change will transform how you implement marketing strategies. Worried? No problem–we’ve got the answers you need.
A picture is worth a thousand words, and Instagram is the place where people go for inspiration. Make sure your company’s Instagram photos are conveying the message you want to get across in an eye-catching way. Here are five tips for creating successful posts. 1. DEFINE A CLEAR GOAL Decide what attainable goal you’re aiming […]
I can recall when I first heard about social media platforms. It was around 2005, and I was working in public relations. I was having coffee with a friend of mine who was also in the communication industry. He was telling me about something called Myspace that “all the kids are using” – he didn’t […]
You didn’t start it, but if you’re a medical practice, you could be liable for it. In a decade where everything is displayed on the internet, you’d think that the public would realize that there’s no such thing as privacy when it comes to the world wide web. Still, medical practices face the challenge of […]
Imagine: You manage the social media for a popular medical practice. A patient posts a beautiful comment praising the doctors for how they helped her with her diabetes and blood pressure. It’s a perfect testimony! You proudly forward it to various outlets, hoping to further the online reputation of the medical practice. Not so fast. […]